A great way to get your business instantly appearing highly on the search engines and can yield immediate results.
PPC (or Pay Per Click) marketing is the process of gaining traffic for your website by purchasing adverts on search engines, whereby the advertiser pays for each visitor on a per-click basis. Each "click" can cost your business anywhere from a few pence to several pounds, which is why your online marketing campaign should be carefully managed by an experienced company. Mistakes can be costly!
Google has a PPC product called Adwords, whilst Bing's offering is under the Microsoft Advertising label. There are of course many others, but these are the main two to focus on and yield the best results. The skill is to carefully select keywords which best describe your business in order to generate the most returns. However, as with SEO, you have to be careful not to be too broad with your keyword selection.
Email firstname.lastname@example.org for more information on how we can help advertise your business online.
WillcoxMedia will manage your campaign from start to finish, and can guarantee a top spot on Google within 24hrs of you contacting us. We charge an hourly rate of £35 per hour, excluding any monies budgeted for the Search Engines themselves. Budgets can range from £2.00 per day for a small business in a niece market, to £50 per day for larger organisations. We know of one holiday agency which spends around £300 per day marketing their accommodation in Devon, and their returns are quite incredible.